Who is Sami

Sameena (Sami) Mawji is a London-based jewellery designer with a love for the natural world andย fascination in mythology. Herย thirst for culture and discovery was paramount from a young age, amassing a collection of exotic treasures & gemstones that fuelย her creativity.

Samiย began designing costume accessories and evolved into demi-fine and fine jewellery following university.ย Taking inspiration from her Indian cultural heritage and love of nature, she crafts vibrant, delicate and intrinsically unique pieces of wearable art that empower the feminine spirit.

The sagas of enchanting sorcerers from her favourite mythological stories pulse through Sami's creations; whimsical collections withย thought-provoking narratives.

After a journey with illness and experience of energy crystals, Sami's interest in the properties ofย natural materials grew. She soon began to draw uponย theย elemental qualitiesย of precious stonesย to create pieces forged inย alchemy, beauty and spirituality.ย 

Sami has woven sustainable efforts and charitable contributions throughoutย her business model. It is immensely important toย honour and give back to the nation where she cultivatesย her materials & inspiration.ย She partners with workshops that follow fair-working practices and continually aims to reduce environmental impact.

SAMI Jewellery represents a positive and inspiring message of strength, wisdom and progress.